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Aveso Pioneers Printed
Electronic Displays that Usher in New Generation of Paper-Thin Micro-Electronic
Devices
Dow spin-out integrates electronic displays into high-volume
printed products
such as credit cards and product packaging Minneapolis, April 12, 2005
– Aveso, Inc., a recent spin-out from The Dow Chemical Company
(NYSE: DOW), announced today its entry into the $50-billion electronic
display market. Aveso is developing paper-thin microelectronic devices
that feature the company’s proprietary printed electronic display
technology integrated with electronic components including microprocessors,
power, radio frequency (RF) antenna and user interface. The integrated
devices, typically less than half the thickness of a standard credit
card, are produced using existing, readily available high-speed print
processes and capacity. They can be rapidly scaled using cost-effective,
mature manufacturing processes, making it possible for the first time
to integrate electronic displays into printed high volume products
like credit cards and labels. Integrated Aveso displays are expected
to enable original equipment manufacturers (OEMs) and brand owners
in these markets grow revenue, reduce fraud and theft, and improve
safety and security.
The Dow Chemical Company funded development of the material science
at the heart of Aveso displays. After several years of intense research
to develop the promising technology, Dow elected to spin the technology
out to accelerate commercialization.
Aveso was founded as a separate entity in July 2004. ARCH Venture
Partners and Frazier Technology Ventures participated in the first
round of funding. Both venture firms have a long history and deep
expertise in successful seed and early-stage investments in the information
technology sector. Dow remains an active investor.
The company’s intellectual property covers core material science
that enables printed electronic display technology, as well as manufacturing
methods that utilize high-speed printing processes. Aveso is working
with technology leaders in microprocessor design, high-speed die attach
and printed battery development to optimize the integration of high-quality
components within its devices. The company currently produces devices
featuring numeric displays and has plans to offer alphanumeric and
passive-matrix displays that allow for increased resolution and higher
content delivery. “Aveso’s technology represents
a breakthrough in the manufacture of electronic displays,” said
Aris Silzars, past president of the Society for Information Displays
and CEO of Northlight Displays, a leading consulting firm on display
technology. “Aveso displays demonstrate a practical and immediate
technological approach to high-volume, low-cost, ultra-thin display
production. This technology will bring electronic display benefits
to traditional print applications and enable entirely new applications,
yet to be developed.”
Peter Harrop, CEO of IDTechEx, a leading consultancy on radio frequency
identification (RFID) smart labels, smart packaging and printed electronics
based in Cambridge, England, said, “There exists tremendous
latent demand for electronic displays suitable for packaging and RFID
tag applications. Cost-effective display devices will be used to enhance
brands, meet new legislation, change consumer lifestyles and beat
crime. Aveso raises the bar for delivering flexible displays in a
range of critical, high volume applications.”
Aveso is actively developing solutions for a variety of card and label
applications, including: • Display-enabled
credit cards that generate a one-time password to support secure
Internet-based transactions. Integrating a display into a financial
credit card eliminates the need for a separate hardware token, providing
card issuers with a simple, cost-effective strong authentication
tool for broad customer deployment.
• Display-enabled stored value, loyalty or gift cards that
provide immediate access to balance, usage or expiration information.
Added display functionality represents a natural product extension
for the exploding gift card market.
• Product labels that allow brand owners and consumers to
verify product authenticity directly on the package through touch
or radio frequency (RF) activation. The display-based “covert-to-overt”
label represents a cost-effective, novel technology to guard against
product counterfeiting in markets such as software and pharmaceuticals.
“We have taken our enabling technology out of the lab environment
and are now focused on scaling our integrated printed electronic display
devices in ISO-certified production settings,” said Steve Quindlen,
Aveso president and chief executive officer. “Our ability to
leverage mature print and microelectronics infrastructure to manufacture
innovative new technology will allow us to radically speed time-to-market
to meet the pressing needs of our customers.” About
Aveso, Inc.
Aveso, Inc. is a pioneer in the development of ultra thin, ultra low-power
printed electronic displays produced using existing print manufacturing
capacity. The Company’s display devices, typically less than
half the thickness of a standard credit card, make it possible for
the first time to integrate electronic displays into high-volume printed
products such as credit cards and packaging labels. Aveso display
devices are designed for integration into the global card and label
manufacturing base and can be scaled cost-effectively in the hundreds
of millions to billions of units. |
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